His innovative approach and leadership were instrumental in transforming a small Irish bookmaking business into a global powerhouse.
David Power’s journey in the betting world began in the 1970s when he joined the family business, Richard Power Bookmakers, after qualifying as a chartered accountant.
In 1988, alongside John Corcoran and Stewart Kenny, he merged their businesses to create Paddy Power.
This merger was a turning point, and the company quickly distinguished itself with its humorous and bold marketing campaigns, appealing to a younger audience and setting it apart from traditional bookmakers.
“I never heard one wrong word about him in the 50 years I stood beside him”
Seamus Mulvaney pays a fine tribute to bookmaking founding father, David Power, who died earlier this week@WexfordRacecour @paddypower pic.twitter.com/cqlzaAyEq7
— Racing TV (@RacingTV) July 13, 2024
Paddy Power’s success was not just about clever marketing. The company was a pioneer in embracing new technologies, introducing telephone betting in the early 1990s and launching one of the first online betting platforms by the late 1990s.
These innovations helped Paddy Power capture a significant share of the emerging online gambling market, cementing its position as a leader in the industry.
Beyond his business achievements, David Power was also a successful racehorse owner.
His horses, such as Sole Power and Slade Power, achieved significant victories under the guidance of trainer Eddie Lynam.
Lynam described Power as “a pure gentleman” and “king of the ring,” highlighting his unwavering support and loyalty​.
Eddie Lynam has hailed David Power as a “pure gentleman” and “king of the ring” following the death of the legendary bookmaker at the age of 77 on Mondayhttps://t.co/WPgZCPA1vv
— Racing Post (@RacingPost) July 8, 2024
Flutter Entertainment, the parent company of Paddy Power, led tributes to David Power, highlighting his crucial role in the company’s evolution.
“David was a visionary who transformed the betting industry,” stated Peter Jackson, CEO of Flutter Entertainment.
Jackson lauded Power’s innovative approach and his ability to connect with both customers and employees, calling him “a true pioneer.”
Flutter also emphasized Power’s commitment to responsible gambling, a principle that continues to guide their policies. Employees remembered him as “a kind and inspiring leader.”
David Power retired from Paddy Power in 2018, shortly after the Cheltenham Festival. However, his legacy continued to grow
In 2016, Paddy Power merged with Betfair to form Paddy Power Betfair plc, which later became part of Flutter Entertainment, a global gambling giant​.
